Bad art is pushing aside any image that stands in their way. The only way to become an indispensable picture is to be different.
In order to start making art, one needs a theory that explains what art is. And such a theory gives an artist the possibility to universalize their art.
A recourse to theory liberates artists from the danger that their art would be perceived only as a local curiosity. Theory opens a perspective for art to become universal.
Boris Groys, Under the gaze of theory.
Lizard brain makes strong memory and good art
The comfort zone is nasty for your brain. Feed it the same images over and over because it's safe and routine, and your art-coded neurons literally stop noticing it. Sappy art is gut-wrenching.
They are programmed to pay attention to what's new ans worth noticing.
What makes certain paintings memorable on the internet?
Neuronal art wake up sleepers.
Do the arts still measure the gap between what is shown and what is meant ?
Fear makes strong memory. Facing the fear of nudity, we must picture artworks to memorize them. The most straightforward explanation for failing to draw is a fear of error, or the fear of nudity concerning life drawings.
What makes cool paintings memorable?
Abuse of insipid images in contemporary art practice draw amygdala activation, and amygdala activation in response to threat-related artistic facial expressions draws affective arousal.
Fear of art: you don't know you've lost until the end.